browswave vendor

Get market leverage

We enable manufacturers efficiently manage their portfolio with resellers and strategically plan price erosion for optimal profitability.

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Up your game with Browswave.

Take better pricing decisions today.

Benefits

Ensure healthy margin

Based on historical market trends, product life cycle and current competitive response, plan the optimal mark-down strategy to reflect your profit goals.

Avoid image of overpriced brand

Timely market information gives you flexibility to adjust your marketing support and prevent negative brand perception.


Features

  • Focus groups

    Deep analysis and aligned price setting for strategic product groups.

  • Pricing trends

    Historical monitor of resellers pricing behavior and products life cycle development.

  • Daily feed

    Everyday update on price changes and product market launches from competition.

  • Core assortment

    Price and availability change monitor on your most important SKUs or promotional items.

  • Product benchmarking

    Comparison to direct and indirect competition to prevent cannibalization in own portfolio.

  • Retailer portfolio analysis

    Investigation of retailers’ product range to spot market gaps and listing opportunities.


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